Social Media Postings: What is White Hat?

[Mark Thompson]

What constitutes white hat social media postings? I know some businesses are comfortable making their own social media posts but sometimes they dont write compellingly for blogs or facebook for Twitter. What is considered acceptable to write on their behalf?

[Chris H]

You must seek the tiny hole and converse with the rabbit.

[Kyle Lawrence]

White hat simply means not spamming and over promoting your product.