What benefits can be gained from the operation of clear standards of ethical behaviour&social responsibility?
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10-12-2012, 08:28 AM
Post: #1
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What benefits can be gained from the operation of clear standards of ethical behaviour&social responsibility?
in marketing
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10-12-2012, 08:37 AM
Post: #2
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Spik English Boy
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10-12-2012, 08:37 AM
Post: #3
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w.t.f?
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10-12-2012, 08:37 AM
Post: #4
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All Codes of Conduct have no legal obligation to them.
I presume "ethical behaviour and social responsibilty" charters are reassuring words, but often the people at the top use these things to look good, whilst shafting their customers. |
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10-12-2012, 08:37 AM
Post: #5
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Yeah, really! Why even bother?! You called it, bruddah!
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10-12-2012, 08:37 AM
Post: #6
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Well both of these strengthen your brand equity.
Having the consumer know that you have certain ethical standards and also are concerned with social responsibility can be a great strength. Many companies list these things in their SWOT analysis as Their "S" which is strengths. Also this always boost moral within the company and just create a more comfortable working environment. |
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