How much do social media managers make?

[Longwaytogo]

My best friend is in the final interview staged for a senior social media manger position for a big retailer like Winners and jcpenney and she is wondering how much to ask for., They told her they'd accommodate whatever salary she wants. How much should she realistically expect? She's thinking of asking for 70k.

[Trevor]

That seems like a good amount. The average is ~$72,000 but seeing as she is just starting and it is a big retailer who seems to want her for the job $70,000 is a good amount.

For more information on this I recommend the following two links:
http://makemoneyasa.com/job/Social-Media-Manager.html
http://mashable.com/2012/02/12/social-me...fographic/