How can I get people to buy my product. what type of advertising should I use for a street racing documentary?

[Dominican D]

you can check out my product here http://www.mybragginrights.com

[Kimmy]

The radio alot of people listen to it or t.v.

[lordsirrah]

First, you need to answer WHY they would want your product in the first place.

A good reason in your case may be...they like watching street races. DUH!

So, if anything go where these types of people READ, TALK & WATCH street racing. Dominate these three aspects and you'll know exactly where/how to advertise.

For instance:
- People READ street racing email newsletters.
- People TALK about street racing in 'street racing forums'.
- People WATCH street racing from video sites.

If I were you, I'd create some type of affiliate program for your DVD since you accept paypal.

JV Manager is a good tool for this (http://www.tmharris.net/jvmanager) and Paydotcom.com is good for that, too.

Inflate the price to cover any commission that's due to your 'affiliates' who promote your DVD. For instance, your DVD is $12.98.

Why not bump up the price to $19.98, give whoever referred the sale to you the $7 markup, and keep your $12.98. You use JV Manager or Paydotcom to track your affiliates.

Then find the people who have street racing email newsletters/subscriptions, and tell them about your affiliate programs. Give them an email they can 'blast' to their subscribers, plugging your DVD site.

Find out who's talking the most on street racing online forums, and get them to plug your site (for a commission via your affiliate program) in their 'forum signature'. Or they could simply mention your site (via their affiliate link) where they can simply ask the forum, what they think of the site.

Find out the people who are getting the most traffic for street racing videos on youtube and other video sites, and give them a copy of your preview video for them to upload to their account where they can put their affiliate link in the video description.

Also, I know on youtube, if a youtube video gets a lot of traffic outside of the site, they'll list the sites that are getting the most clicks to the video. These sites are the best places to possibly buy a banner ad or some type of advertisement since people are flocking to these sites already looking for street racing videos.

Also remember, people READ and TALK about things via social networks, like Myspace, Yahoo 360, Yahoo Groups, Yahoo Answers (ironic, right?), Facebook, Google Groups. Friendster, Bebo, etc.

So if anything give out content in the groups on there, and get them talking. Just make sure that you mention your site as your 'signature' when you sign any posts you make. The idea is just to get them talking so they can keep coming across your 'signature', period.



Hope this helps!



T.M.
http://www.tmharris.net