Why is the mass media now considered a social institution for our society?

[Mary]

for example newspapers, magazines,off the internet, and etc.

[fliphated]

people watch the media. Many people agree with what they are told. people act on what they believe to be true. Therefore, Media influences people's actions (i.e. social actions). Tada!!

[Bob]

I don't know about you, but it is much easier for me to watch or read something that I like than it is to do it or get a group together to do it EVERY time I want to partake in said activity.

[crowbar923]

Because its TOTALLY controlled by College Fraternities, and other Secret Societies. There is NOTHING about what is reported that is honest, fair, or non biased. Even a child can see this. Its nothing more than state propaganda for the masses.