How would you show your knowledge of social media in a job interview?

[beavb419]

I have a job interview this week at an ad agency and one thing they asked was that I demonstrate my knowledge of social media and online media. I have a lot of experience online through twitter, facebook, blogging, etc. But I need to show that in person, and most likely without a computer. I have a few ideas that I've started, but want to see if anyone has any creative suggestions or advice?

[Jake]

Become familiar with notable social media case studies such as @comcastcares, the background story of the Coca-Cola Facebook page, and the Skittles social media fiasco. Brush up enough on these examples of social media marketing as well as terms and concepts surrounding social media, and generally what companies are doing presently to reach out to this community. Practice conversing about social media with someone you know for sure is an expert or near-expert. If you can hold a conversation with them for awhile without getting stumped or asking too many questions, you can conclude that you are familiar with the medium. If you want other interview tips, or just another example of a business's presence in social media, you should visit Microsoft's Office Live Students Facebook page, a place where job seekers can gather tips and advice on everything related to job applications. Check it out: http://www.facebook.com/officelivestudent

Best of luck in your interview,

- Jake

MSFT Office Live Outreach Team