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Which level of relationship marketing uses pricing incentives but also seek2build social bonds with customers?
10-14-2012, 01:08 PM
Post: #1
Lorena Offline
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Which level of relationship marketing uses pricing incentives but also seek2build social bonds with customers?
a. Level 1
b. Level 2
c. Primary level
d. secondary level
e. supplemental level
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10-14-2012, 01:16 PM
Post: #2
Callie Offline
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B. Level 2

Not (a) Level 1 uses price incentives to get the customer to continue doing business with them. The primary bond is financial not social.
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