Average Page Like / Per Day on Facebook?
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02-14-2013, 01:55 PM
Post: #1
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Average Page Like / Per Day on Facebook?
Hi,
I'm running a Facebook page for a retail shop of perfumes, spa items and... I have set up 3 campaigns on Facebook with 3 4 ads in each (including sponsored stories) We are spending RM 30 = 10 US$ per day for this 3 campaigns, and we roughly have something between 50-150 likes per day fluctuating. I wanted to know is this okay ? are we getting enough likes with the daily budget ? (I have searched a lot on advertising, and im applying all the rules) Thanks for your help <3 Ads |
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02-14-2013, 02:03 PM
Post: #2
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It all depends on your budget.
Just for instance: You're spending 10 dollars a day. You get an average of 100 likes per day. one in 5 of those people will buy a product for about 5 dollars each (probably a minimum) so you're getting about 100 dollars a day while spending 10 dollars a day, so that's about 90 extra dollars a day. I think it's pretty good and as your page gets more likes the faster it will pick up pace. Good Luck! Ads |
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02-14-2013, 02:03 PM
Post: #3
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Let's talk about your "Return on Investment" from the lowest extreme:
Suppose you are getting only 50 Likes per day. And only 2 people from those 50 turn out to be your customer. And those 2 customers come to your shop & both of them spend just 10 US$ each, which gives you a cash flow of 20 US$. Mind that the return of 20$ is not profit, its just the money you'll earning from selling. So in case your profit margin is 10% then you're incurring a net loss of 6$ after deducting your investment is (2*2 - 10). But keeping in mind that you are making a Goodwill from this Ad campaign. You should continue investing for some more months & if you find that its getting heavy on your budget & you aren't finding good returns then stop doing it. All the best !! |
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