What will mark zuckerberg do with all the information on Facebook?

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Have you ever wondered what will happen to all the personal information stored on Facebook? We already know it is being sold to companies but who is to say that initimate information is being used to control the masses. Millions of people use Facebook but do they realize that information no longer belongs to them and someone else can use it against them in a cruel world. Imagine he is now more powerful than most security systems in place across the world because of the way people freely tell their life story on Facebook. But nobody monitors the FB company as to what it does with all that information.