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How much would it cost for me to put a full page ad about a drive-in theate in the newspaper?
01-16-2013, 10:26 PM
Post: #5
 
Im in the u.k so you may have to convert this if your not. I used to work for a local newspaper which had 5 papers covering the whole of Gloucestershire (google it and youl see the area) so the average readership was 63.000 people per day buying the papers. To in all 5 was £11.95 Per centimeter square. Its difficult to explain how its worked out because the column widths are funny and I left the job a while ago and cant remember them but a full page was 28 x 7 =112
thats the area. Then 112 x 11.95 £1338.40

Then Colour was an extra 25%
If you wanted Guarenteed page you had to work out 25% of the £1338.40 and add it on so £334.60 extra for page 3,5,7 or 9, which are the prime position pages. That was for one day! There would be a discount for every day about 30% and probably negotiate guarenteed position as well.

Hope that helps
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Messages In This Thread
[] - Tacgnol - 01-16-2013, 10:11 PM
[] - KC - 01-16-2013, 10:14 PM
[] - PiggiePants - 01-16-2013, 10:21 PM
[] - lillibut - 01-16-2013 10:26 PM

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