Average Page Like / Per Day on Facebook?

[Mr. Observationist]

Let's talk about your "Return on Investment" from the lowest extreme:

Suppose you are getting only 50 Likes per day. And only 2 people from those 50 turn out to be your customer.

And those 2 customers come to your shop & both of them spend just 10 US$ each, which gives you a cash flow of 20 US$. Mind that the return of 20$ is not profit, its just the money you'll earning from selling.

So in case your profit margin is 10% then you're incurring a net loss of 6$ after deducting your investment is (2*2 - 10). But keeping in mind that you are making a Goodwill from this Ad campaign.

You should continue investing for some more months & if you find that its getting heavy on your budget & you aren't finding good returns then stop doing it.

All the best !!