The impact of viral marketing to the college students' consumer behavior?

[m000kie]

I cannot answer your question on the other question board, because I guess you cannot post twice on the same question.

I am really not sure about consumer behavior trends with viral marketing and the online college networking sites. Here’s a site I found that has a little research on facebook that you can possibly feed some ideas from to further your research:
http://www.startup-review.com/blog/faceb...-usage.php

Here’s a new book title that may have some information in it:
http://www.designtaxi.com/news.jsp?id=30...&year=2006

Sorry I can’t be of more help, I am not sure how much it has been researched, you may have to have some original ideas… maybe ask another question on yahoo and see if anyone else has some more ideas!

Good Luck!!