How to get leads trough SEO?

[Jake]

Create a site that attracts the right demographic, pitch the offer immediately or collect emails for a slower email based promotion. Organic SEO is only to get the initial visitors to your site.

The down side for CPA sort of offers, compared to paid advertising traffic, SEO is a slow process, the offer you are targeting may be discontinued before you have big traffic, likewise when you have identified a profitable offer it's difficult to scale with SEO, while you can double the traffic and leads overnight by raising a paid ad budge.