I don't have Facebook, can someone help me to understand how to advertise?

[Nancy]

I have a very good friend who wants to advertise her business on Facebook. She wrote: "I need to find out a way to get more people checking out my facebook page "Shay Danielle Esthetics" until I get my webpage in better shape".

Now she is based in Calgary, Alberta and I've been trying to help her get the word out. However, I don't have Facebook, don't know how it works, can someone explain to me (and I will pass it on to her) how she can get more from her ad?

She is a true artist when it comes to applying eyelash extensions - I see her every month. She also does microdermabrasion (which I had once and it was fabulous) and she does hair extensions. I have no idea how that works. She works out of home so her prices are lower than a salon, and she is very, very meticulous and truly artistic in her work.

Any info would be appreciated. Thank you so much in advance.