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Why is Adsense cost per click/revenue so volatile?
05-22-2014, 08:06 AM
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Stefan Offline
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Why is Adsense cost per click/revenue so volatile?
Hi,

I have Adsense activated on my Blogger blog http://singapura-serendipity.blogspot.sg

Some days, the CPC I get is very low, at around 0.1-0.3 cpc and other days the cpc is very high at 30+ cents.

Moreover, revenue is very volatile, increasing by 300% one month and then dropping 400% the next month.

My question is: how can one optimize CPC/RPM and stabilize it on a high level, reducing earnings volatility?

Any help would be appreciated. Thanks.

Stefan
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Messages In This Thread
Why is Adsense cost per click/revenue so volatile? - Stefan - 05-22-2014 08:06 AM
[] - Sandip Bomrel - 05-22-2014, 08:18 AM
[] - Kimmy - 05-22-2014, 08:25 AM

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