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define marketing?
04-06-2014, 07:09 PM
Post: #3
 
Marketing deals with identifying and meeting human and social needs. One of the shortest defns to marketing is "meeting needs profitably".

Marketing is a societal process by which individuals and groups obtain what they need and want through creating, offering, and freely exchanging products and services of value with others, For a managerial definition, marketing has often been described as "the art of selling products"....

Marketing is typically seen as the task of creating, promoting, and delivering goods and services and businesses.

Core Marketing concepts:
Needs, Wants and Demands
Need: it is the basic human requirment.. like food, water, clothing, air...
Wants: needs become wants when they are directed to specific objects that might satisfy the need.
Demands: these are the wants for specific products or services backed up by ability to pay.
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Messages In This Thread
define marketing? - ask - 04-06-2014, 06:46 PM
[] - JOSH - 04-06-2014, 06:53 PM
[] - highlyjobless - 04-06-2014 07:09 PM
[] - J. P. - 04-06-2014, 07:15 PM

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