Which thesis is better?
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02-19-2014, 12:50 PM
Post: #1
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Which thesis is better?
I would really appreciate any input on which thesis is better.
Personally, I would really like to go with the first thesis as it's a bit more general and thus will be easier to relate research to. Thanks for any input or suggestions! Thesis 1: Organizations that effectively utilize social media marketing strategies can positively impact their brand. Thesis 2: Organizations that effectively utilize social media marketing strategies can positively impact consumers’ perceptions and awareness of their brand. Ads |
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02-19-2014, 01:00 PM
Post: #2
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I would say the second one! Because people these days are quite apprehensive about social media marketing strategies.
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