How does Quantcast get its information?
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04-08-2014, 08:36 PM
Post: #1
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How does Quantcast get its information?
I am curious to know how does Quantcast get its information? It seems incredibly weird that they can know so much - from open social profiles perhaps?
Thanks in advance! Ads |
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04-08-2014, 08:40 PM
Post: #2
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Typically these stats services get their core data from things like add-on browser toolbars installed on a small sampling of the population, which collect data on each page a person visits.
Although they say in the below link: "We collect directly-measured data from the millions of web destinations controlled by our Quantified publishers." https://www.quantcast.com/learning-cente...ology-faq/ Ads |
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