Advertising and promotional portion of marketing plan?

[Kenpachi]

I am working on a project where I design the advertising and promotional portion of a marketing plan. The plan is for a private/semi-public swimming and sports club.

The idea is to market the company as an alternative to family vacations or a healthy alternative to summer recreation and exercise.

What would be a good marketing strategy for a geographical area the size of a county? We decided local newspapers, myspace, and facebook as an idea to cater to a portion of the market. But with a budget of 3500 dollars we still can't find a good strategy.

Any input, I would be grateful.

Thank You!

[Adi]

you can advertising with many ways..
not only paying ways..
there is also any good free ways to advertising...
try to read some article at here
http://izfree.biz

there is a lot of article about advertising too at there...

[Where]

Some of the ways you can advertise your business are:
1. Post an article about your business on related blogs and get free visitors and back links
2. Submitting to directories
3. Free classifieds
4. Forums

Send an email with more information about your business to e@culx.net for free help on finding new customers and increasing sales.

[Jimmy P]

first thing first, you must identify the level of competition of the current marketing strategy that you are using and also try to reduce the unnecessary cost associated in executing the Marketing strategy. Since the budget for your Marketing Ad. or Promotion is just $ 3500, your strategy of using FACE BOOK is one of the most suitable way because you can reach large portion of the audience but analyzing the size of your target market, I think you only specified your strategy on your location. Try to offer small scale / low cost strategy of promoting and advertising your business. Try to execute brochures to target the nearest people in your place. I think thats all that I can think about for now.

[theideasguru]

Promotional products have been proven to be one of the most effective ways to promote your service, product or company. Even in tough times companies should use freebies or incentives as a way to brand in the marketplace. Besides the customary water bottle for a fitness facility there are so many other appropriate items that would have great branding space to put out your message. For proof of the efficacy of Promotional products I suggest you check out http://www.asicentral.com for the latest studies surveys on the best advertising medium and the best place to spend your dollars.