Twitist Forums / Facebook forums / Facebook ads v / When doing CPC advertising on Facebook, why does it matter if I have a low CTR?



This Forum has been archived there is no more new posts or threads ... use this link to report any abusive content
==> Report abusive content in this page <==
Post Reply 
 
Thread Rating:
  • 0 Votes - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
When doing CPC advertising on Facebook, why does it matter if I have a low CTR?
11-09-2012, 09:26 AM
Post: #1
blrjas14 Offline
Newbie
*
 		Posts: 0
Joined: May 2012
Reputation: 0
When doing CPC advertising on Facebook, why does it matter if I have a low CTR?
I am doing some advertising on Facebook, and I have a very low CTR for my ads. But who cares? If I am paying per click, why does my CTR matter? Would I get a lower cost per click if my CTR was higher?
Ads
Find all posts by this user
Quote this message in a reply
11-09-2012, 09:34 AM
Post: #2
bluesoul Offline
Newbie
*
 		Posts: 0
Joined: May 2012
Reputation: 0
 
I wasn't aware Facebook was doing CPC ads, only CPM, but it's been almost 3 years since I've advertised on there and they've grown up a lot. Well, the obvious answer is a low CTR means your ad isn't being terribly effective. It won't cost you any more, but something's keeping people from checking out your ad.
Ads
Find all posts by this user
Quote this message in a reply
Post Reply 


Forum Jump:


User(s) browsing this thread: 1 Guest(s)

Contact Us | Twitist Forums | Return to Top | Return to Content | Lite (Archive) Mode | RSS Syndication