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Best way to sell and market specialty product?
01-16-2013, 09:36 AM
Post: #1
Best way to sell and market specialty product?
I'm going to begin making custom made wax imprinter thingys (LOL) to make some extra money on the side.
1) Who would be my best target audience?
2) What would be the best way to sell them? (I wondered about Etsy, but I'm horribly in the dark about it.)
3) What would be the most effective way to market them? (I'm thinking Pinterest?)

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01-16-2013, 09:43 AM
Post: #2
 
If you can't think of these things yourself and need someone to tell you, then you are most likely going to lose money nontheless

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01-16-2013, 09:47 AM
Post: #3
 
1) Your most likely target audience would probably be the people with a lot of money that try to give the impression of being southern/country/etc.

2) I don't know what Etsy is, but eBay couldn't hurt, or maybe Amazon.

2/3) You could maybe set up a commission with some local shops or some in neighboring towns. Upper-class areas where the people are trying to be as country as possible(places with "bling" or "southern", or better yet, "southern bling" in the title); they usually have shops where local entrepreneurs and marketers(?) can put items on display and sell stuff on consignment.

3) Pinterest could work to advertise them, or Facebook.

To the contrary of what the first answerer said, most jobs, especially those involving home-made things and independent marketing, require on-the-job training.
Good luck!!!
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