How are organizations adapting to today's markets?

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Besides opening websites, blogs, and advertising on social media

[Carolyn]

Using Pay Pal for on line sales, allows consumer to choose their method of payment without hassle to the seller.

Some are using services such as Groupon to gain new customers with super reduced (usually 50%) price for an item or service, counting on consumers liking their business for return sales.

Responding fast to negative moves (such as banks and debit card use charges, quickly dropped by banks)