Best way to promote my new book and blog?

[Mark M]

I have a new softcover book coming out (currently in pdf and Kindle format) and I am looking to get the biggest bang for my buck in promoting it. I am doing a press release with distribution to Associated Press and what not, but other than buying pay per click ads is there anything I am missing?

The site already gets a lot of traffic, but I want to make a big splash with the book release.
Any help would be greatly appreciated ...

The blog and the book are here: http://www.livingorsurviving.com

[Tonynicaman]

First start using your Social Network applications such as: Facebook, Twitter, Blogger, Google Buzz, Google Reader, email then start with your local news paper, you can buy a space on the paper to advertise your book, affiliate with amazon and promote your book there and sale it as well. If you need more information feel free to contact me.