Why is Adsense cost per click/revenue so volatile?
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05-22-2014, 08:06 AM
Post: #1
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Why is Adsense cost per click/revenue so volatile?
Hi,
I have Adsense activated on my Blogger blog http://singapura-serendipity.blogspot.sg Some days, the CPC I get is very low, at around 0.1-0.3 cpc and other days the cpc is very high at 30+ cents. Moreover, revenue is very volatile, increasing by 300% one month and then dropping 400% the next month. My question is: how can one optimize CPC/RPM and stabilize it on a high level, reducing earnings volatility? Any help would be appreciated. Thanks. Stefan Ads |
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05-22-2014, 08:18 AM
Post: #2
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Track the statics of visitors' location.
this time it is common problem to me too, There are other Cpcs too bidvertiser,infinityads Ads |
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05-22-2014, 08:25 AM
Post: #3
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This is a common issue for many people. The onsite activity can be global. People visiting your site could be from any location. I would suggest you track your site through Google Analytics. You can watch the Analytics demonstration video on youtube. It is about 20-25 minutes long. It will help you know the landing and interest of your readers. Knowing what your readers like can also increase your revenue, if you can provide quality content.
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